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Neal and Toplansky: Thought Leaders Debate #MRA_AC #MRX

Image via Wikipedia Session summary of the Marketing Research Association 2011 annual conference. These are my interpretations of the session. They were written during the session and posted...

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Richards and Bland: Audience Segmentation, American Cancer Society #MRA_AC #MRX

Image via Wikipedia Session summary of the Marketing Research Association 2011 annual conference. These are my interpretations of the session. They were written during the session and posted...

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Rosenfeldt: Fear No Truth, Midas #MRA_AC #MRX

Image via Wikipedia Session summary of the Marketing Research Association 2011 annual conference. These are my interpretations of the session. They were written during the session and posted...

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Blyn: ESPN Brand Health #MRA_AC #MRX

Image via Wikipedia Session summary of the Marketing Research Association 2011 annual conference. These are my interpretations of the session. They were written during the session and posted...

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Nope, I’m Not CMRP Nor PRC #MRX

Image via Wikipedia At the MRIA 2011 annual conference, Bernie Malinoff asked a panel of experts about the future role for individual certification. It’s a question I’ve been asked a few times so here...

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Crowd Interpretation by Niels Schillewaert, InSites Consulting #MRA_National...

… Live blogging from Disney Orlando, any errors are my own… Crowd Interpretation: What Happens to Consumer Insights When Consumers Take Over Analysis Niels Schillewaert, Ph.D, Managing Partner and...

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Storytelling Through Digital Analytics by Scott Vanderbilt, NPR #MRA_National...

… Live blogging from Disney Orlando, any errors are my own… Storytelling Through Digital Analytics Scott Vanderbilt, Digital Research Manager, NPR; Sarah Withrow, Senior Research Analyst, NPR NPR is a...

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New Era of Engaging Qual by Steve August, Revelation #MRA_National #MRX

… Live blogging from Disney Orlando, any errors are my own… The New Era of Engaging Qual in the Mobile-Social Era Steve August, Founder, CEO, Revelation Mobile has surpassed the desktop, primary way of...

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How Mobiles Stacks up to Online Surveys by Roddy Knowles, Research Now...

… Live blogging from Disney Orlando, any errors are my own… How Mobile Stacks Up to Traditional Online: A Comparison of Studies Steve von Bevern, VP, Client Services and Operations, Research Now Mobile...

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Truth about Social Media Research by Mallios and Smithee, Spych #MRA_National...

… Live blogging from Disney Orlando, any errors are my own… The Truth About Social Media Research… Peeking Behind the Curtain Katy Mallios, Research Consultant; SPYCHBen Smithee, CEO, SPYCH People are...

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DISH Network’s Research Culture Shift by Patti Fries, DISH Network#CRC2014 #MRX

Live blogging from the Corporate Researchers Conference in Chicago. Any errors or bad jokes are my own. DISH Network’s Research Culture Shift by Patti Fries, DISH Network dish network actually has more...

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Influencing the Corporate Strategy Agenda with Research Insights by Claire...

Live blogging from the Corporate Researchers Conference in Chicago. Any errors or bad jokes are my own. Influencing the Corporate Strategy Agenda with Research Insights by Claire Brooks, ModelPeople...

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Big Data and Privacy: The Legal Landscape Affecting Corporate Research by...

Live blogging from the Corporate Researchers Conference in Chicago. Any errors or bad jokes are my own. Big Data & Privacy: The Legal Landscape Affecting Corporate Research by Shannon Harmon, JHC...

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Interviewing for the Edit by Michael Carlon, Hall & Partners and Joe Indusi,...

Live blogging from the Corporate Researchers Conference in Chicago. Any errors or bad jokes are my own. Interviewing for the Edit by Michael Carlon, Hall & Partners, Joe Indusi, RESEARCH2VIDEO why...

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The Presenter Gender Split #IIeXap14 #IIeX #MRX

As always, I like to take a look at the speaker mix for conferences. Sadly, IIeX didn’t quite make the cut. With 25 female speakers and 49 male speakers, the ladies were 34% of the speakers. Why. Tell...

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Branded Entertainment? We’ve Got a Stat For That! by Dr. Raymond Pettit,...

Live blogged from the 2015 MRA Insights & Strategies Conference, June 3-5, 2015 in San Diego. Any errors or bad jokes are my own. recall the Seinfeld episode where george’s parents stayed at a...

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Keynote: Demographic Shifts Are Moving Your Markets by Joel Kotkin #ISC2015 #MRX

Live blogged from the 2015 MRA Insights & Strategies Conference, June 3-5, 2015 in San Diego. Any errors or bad jokes are my own. Future drivers of growth: rise of opportunity city, persistent of...

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Ten Emerging Privacy Challenges for Marketing Research & How to Navigate Them...

Live blogged from the 2015 MRA Insights & Strategies Conference, June 3-5, 2015 in San Diego. Any errors or bad jokes are my own. This is not legal advice :)  [and along those lines, please assume...

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Keynote: Why Social Media “Likes” Say More Than You Might Think by Dr....

Live blogged from the 2015 MRA Insights & Strategies Conference, June 3-5, 2015 in San Diego. Any errors or bad jokes are my own. how much do two strangers online trust each other? you need to know...

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The last few not quite so live blog posts: Empathy, Digital Context, and...

Live blogged from the 2015 MRA Insights & Strategies Conference, June 3-5, 2015 in San Diego. Any errors or bad jokes are my own.   The Use (and Misuse) of Empathy in Market Research: Tom Bernthal,...

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